From breeding and trading to caring and healing Ornamental fish and the name Pahlsmeier-Aquarium Münster has been connected inseperably for decades. Everything began with an ornamental fish breeding concern founded by Adolf Pahlsmeier Snr in 1926, which was soon to achieve international recognition with the exportation of Angel fish to the USA via the specially equipped ocean liner »Bremen«. Under the guidance of Adolf Pahlsmeier, jr. the company developed further into an ornamental fish wholesale trader. Import and export were now in the foreground. With the pioneering invention of faunamor (the first remedy against Ichthyopthirius), Aquarium Münster changed its business concept in 1968. The range of health and care products for ornamental fish is being extended on a continual basis, and is today the most important branch. Milestones during this period were the singular, worldwide distribution of Furance-P (later aquafuran); and the development of the patented dosage system – Series P. At the beginning of the eighties the Aqua-Clipper was invented. A family business with a world-wide presence Aquarium Münster is leading in many areas of research, development, production and world-wide distribution of health and care products for aquariums and garden ponds. The management, now in its third generation is shared by Gabriele Pahlsmeier, Anita Resas-Beyer, Dirk Pahlsmeier and Mark Pahlsmeier. Research, development, production and insertion Developing effective remedies and care products for ornamental fish requires scientific creativity and a clear aim. It is not research in the »Ivory Tower« which is called for, but practical efforts in safe-guarding development and quality standards. Research in one’s own laboratory allows the internationally recognised standards to be met. Only when every parameter in research, development and production is coordinated – after a long series of experiments – is the product ready to be released onto the market. Before being released however, every product is rigorously analysed and tested for its effectiveness and tolerability. The publications by the Aquarium Münster research department are not only useful for when using the product, but are also useful as an advisory for aquarium and garden pond owners. In case of further questions and problems, the research department will be happy to give advice of a scientific nature. Think global, act local The proper use of health and care products is the prerequisite to the success of the customer of Aquarium Münster. Therefore, Aquarium Münster views its marketing department as a competent advisory service available wherever products for aquariums and garden ponds are required. In offering this service, Aquarium Münster works on the principle: Think global, act local. Information and advertising material by Aquarium Münster is available in more than 20 languages, enabling us to offer our services worldwide. Aquarium Münster can always be found in most national and international specialist magazines with articles and advertisements -when necessary in Chinese, but never in incomprehensible language. Part of this is the presence of Aquarium Münster on all important trade fairs and the organisation of training programmes and seminars, which Aquarium Münster regularly offers to its partners.